At Piccadilly Circus the giant advertising screens show slogans of hope and the faces of coronavirus patients which are part of the latest NHS, Public Health England campaign to encourage people in Britain to take the virus seriously as the national coronavirus lockdown three continues on 29th January 2021 in London, United Kingdom. Following the surge in cases over the Winter including a new UK variant of Covid-19, this nationwide lockdown advises all citizens to follow the message to stay at home, protect the NHS and save lives.